6 Nonverbal Hacks for Your Website So it Captures Attention and Converts – Copyblogger

Written by: Vanessa Van Edwards

Image of a mime staring at camera, mouth agape and hands open with palms facing camera

You have 0.05 seconds to make a good first impression online.

That’s only 50 milliseconds to hook someone — according to researchers at Carleton University.

Most important, this happens before a user reads any of your content. So, you have to capture their attention with your website’s nonverbal cues.

Do you have any of the following?

  • Low conversions
  • High bounce rate
  • Short average visit duration
  • Low sales
  • Slow traffic

Then you need to optimize your website’s nonverbal first impression.

I’m a human behavior hacker, and I’m going to show you how to use science to optimize your website.

Why human behavior science?

Let me be blunt:

If you don’t understand online human behavior your website will fail.

Sure, you can produce killer content — and that’s a great start. But even if your blog unveils the meaning of life while saving baby pandas from grumpy cats, it’s not enough.

You have to understand your reader’s behavior to get them to convert. This is all about making sure your website produces a killer nonverbal first impression.

Below I have laid out six scientifically proven hacks to improve your website’s visual cues.

Hack #1: Understanding eye patterns

Do you know how your readers see your website?

The Poynter Institute tracked eye behavior as users read various web pages. They found that reader’s eyes follow an F-Shaped pattern on a website. Typically they start in the upper left hand side of a web page and move across and then down, across and then down.

See how we have added headings and buttons in the F pattern on our website:

science-of-people

Why this matters: If you know where people’s eyes naturally flow, you can place your content, headlines, and buttons within the eye map.

Hack #2: Use nonverbal trust indicators

Trust is a huge part of an online first impression. But you can’t just say you’re trustworthy … you have to show it.

It’s actually fairly easy to demonstrate trust nonverbally. Here’s how:

  • Show your hands. Body language research has shown that our hands are our best trust indicators. Meaning that when people can see our hands, they feel they can trust us. When choosing photos or filming videos for your website try to show your hands as much as possible.
  • Understand facial expressions. There are seven universal facial expressions. You want to make sure that the photos and videos on your website are conveying the right message. The biggest mistake I see is when people use photos of themselves smirking — this is the universal expression for hatred or contempt, not happiness (as many people believe).

We relaunched our website to include a header image showing my hands and photos that only showed positive facial expressions. Check out the difference in the number of visits after the relaunch (The spike is the day we announced the relaunch to our users):

traffic-spike

Why this matters: Picking the right photos for your website can be incredibly stressful—but they matter! Follow the rule of hands and facial expressions to guide you.

Hack #3: Initiate action nonverbally

When a user comes to your website you want to give a positive first impression and then have them take action. How can you do this nonverbally?

One way is to use hand gestures. You can use your hands to gesture where you want people to look at or what you want them to do.

For example, this is the confirmation page people get when they sign up to our Monthly Insights.

vanessa-happy-dance

As you can see, I ask them to follow me on Twitter. The previous page had only text and converted people to Twitter about 0.6 percent if the time. When we added the image it increased to 5.4 percent.

You can also use eye gestures. You do this by using images in which the person is looking toward the action item.

For example, if I want people to keep scrolling, I put in this image — nonverbally telling them to look down.

vanessa-eyes

You can also do this to get people to watch videos or click on buttons.

Why this matters: You want people to take action on your website. You can do this by guiding people nonverbally.

Hack #4: Focus where your visitors focus

Dr. Hong Sheng at Missouri University of Science used an eye-tracking software with an infrared camera to monitor eye movements of students as they scanned certain websites. She found that there were certain features on a website that drew the most attention:

  1. Logo
  2. Main navigation menu
  3. Search box
  4. Social networking links
  5. Primary image (whatever image was at the top of the repeating header or page)
  6. Written content
  7. Website footer

Why this matters: Trying to decide where to focus your efforts? These are the areas that most help your readers decide what they think of your website.

Hack #5: Website color psychology

In another Missouri University study, students indicated that color had a large effect on how much they liked or trusted a website.

Leo Wildrich at the Buffer Blog has an amazing post on the science of color and what each color represents for branding. Here are some top colors and what subconscious messages they send to users:

  • Blue: loyalty, stability, tranquility
  • Yellow: happiness, optimism, youth
  • Green: healing, success, hope
  • Black: power, mystery, professionalism
  • White: purity, cleanliness, innocence
  • Red: passion, sexuality, intensity
  • Purple: royalty, spirituality, luxury
  • Orange: energy, fun, warmth

Why this matters: Your nonverbal brand needs to match your mission. Using colors is an easy way to showcase what you are all about.

Hack #6: K.I.S.S. (Keep It Simple Stupid)

Embrace white space.

Stick to the basics.

Keep it simple.

A Harvard study found that the more complex a website, the less appealing the website is to visitors.

Here is an example of a website with high complexity (and therefore is not very appealing):

worlds-worst-website

This is the aptly named World’s Worst Website.

And here is a website with a low complexity score (so it is therefore highly appealing), the also-aptly named Simple.

better-banking

Google Research also found that users like “prototypical websites,” or websites that fit into a user’s expectations of the category. For example, ecommerce websites shouldn’t look too different from other ecommerce websites, blogs shouldn’t be organized too different from other blogs, et cetera.

Why this matters: Less is more.

Content isn’t everything

If you don’t make a good first impression, people are less likely to read your content.

Remember, your written content actually has very little to do with your first impression. Nonverbal cues are far more important than your words during those 0.05 seconds when visitors are developing their initial feeling about your site.

And if you don’t build trust and make it intuitive for visitors to navigate your site, they most likely will not sign up, purchase, or come back. Because nonverbal cues are critical to the success of your calls to action.

So keep on creating useful content, but don’t forget to pay attention to (and optimize) the nonverbal signals your website is quietly communicating … because your visitors hear them loud and clear.

Which of these six hacks are you most excited to implement right away?

Are there others you’ve used to achieve better nonverbal communication on your site?

Tweet me or join the discussion on Google-Plus.

Flickr Creative Commons image via Len Radin

About the Author: Vanessa Van Edwards is an author and behavioral investigator. She runs ScienceofPeople.com, a human behavior research lab. Get more from Vanessa on Twitter.

 

Top 10 Crowdfunding Sites For Fundraising

Forbes.com Entrepreneurs 462,637 views

Unless you’ve been living in a remote island for the last few years, you’ve heard about crowdfunding or stories of people raising thousands or millions of dollars online.

In fact, there’s been so much chatter out there about crowdfunding that people love to throw out the line “yeah, I’ve heard there are something like 500 crowdfunding sites.” While hundreds of sites may be popping up, not all of them have real communities and funding successes under their belt.

Which begs the question… what crowdfunding site is best for you?

As a crowdfunding industry insider, I thought I’d give you an easy guide for which site to go to for your crowdfunding needs.

I’ll start with a tiny overview of the industry, a short primer on the different types of crowdfunding so you know what you’re looking for, and then I’ll get to specific recommendations for you.

The Crowdfunding Industry

Collaboration on the web is an area of exponential growth. Crowdfunding, or collaborative funding via the web, is one of the standouts for growth in this evolving collaborative economy.

The Crowdfunding Industry Report by Massolution put out data showing the overall crowdfunding industry has raised $2.7 billion in 2012, across more than 1 million individual campaigns globally. In 2013 the industry is projected to grow to $5.1 billion.

Some of the most interesting developments in crowdfunding, which are expected to grow in the months and years ahead, include: investment crowdfunding (becoming a shareholder in a company), localization (funding focused on participants in specific cities and neighborhoods), mobile solutions, and group-based approaches.

The JOBS Act that was passed in April of 2012 paved the way to investment crowdfunding, but the JOBS Act Rulings by the SEC have yet to be fully implemented to formally kick the market off. Expect big movement and activity in this area in 2013 and 2014.

Crowdfunding Models

There are 2 main models or types of crowdfunding. The first is what’s called donation-based funding. The birth of crowdfunding has come through this model, where funders donate via a collaborative goal based process in return for products, perks or rewards.

The second and more recent model is investment crowdfunding, where businesses seeking capital sell ownership stakes online in the form of equity or debt. In this model, individuals who fund become owners or shareholders and have a potential for financial return, unlike in the donation model.

Crowdfunding Sites To Choose From

Business owners are using different crowdfunding sites than musicians. Musicians are using different sites from causes and charities. Below is a list of crowdfunding sites that have different models and focuses. This list can help you find the right place for your crowdfunding goals and needs.

1. Kickstarter
Kickstarter is a site where creative projects raise donation-based funding. These projects can range from new creative products, like an art installation, to a cool watch, to pre-selling a music album. It’s not for businesses, causes, charities, or personal financing needs. Kickstarter is one of the earlier platforms, and has experienced strong growth and many break-out large campaigns in the last few years.

2. Indiegogo
While Kickstarter maintains a tighter focus and curates the creative projects approved on its site, Indiegogo approves donation-based fundraising campaigns for most anything — music, hobbyists, personal finance needs, charities and whatever else you could think of (except investment). They have had international growth because of their flexibility, broad approach and their early start in the industry.

3. Crowdfunder

Crowdfunder is the crowdfunding platform for businesses, with a growing social network of investors, tech startups, small businesses, and social enterprises (financially sustainable/profitable businesses with social impact goals).

Crowdfunder offers a blend of donation-based and investment crowdfunding from individuals and angel investors, and was a leading participant in the JOBS Act legislation. The company has localized crowdfunding and investment to help develop entrepreneurial ecosystems and access to capital outside Silicon Valley. Its unique CROWDFUNDx initiative in cities across the US and Mexico connects local investors with local entrepreneurs both online and offline, and does the work to validate top local companies in each city across the US and Mexico.

4. RocketHub
Rockethub powers donation-based funding for a wide variety of creative projects.

What’s unique about RocketHub is their FuelPad and LaunchPad programs that help campaign owners and potential promotion and marketing partners connect and collaborate for the success of a campaign.

5. Crowdrise
Crowdrise is a place for donation-based funding for Causes and Charity. They’ve attracted a community of do-gooders and and fund all kinds of inspiring causes and needs.

A unique Points System on Crowdrise helps track and reveal how much charitable impact members and organizations are making.

6. Somolend
Somolend is a site for lending for small businesses in the US, providing debt-based investment funding to qualified businesses with existing operations and revenue. Somolend has partnered with banks to provide loans, as well as helping small business owners bring their friends and family into the effort.

With their Midwest roots, a strong founder who was a leading participant in the JOBS Act legislation, and their focus and lead in the local small business market, Somolend has begun expanding into multiple cities and markets in the US.

7. appbackr
If you want to build the next new mobile app and are seeking donation-based funding to get things off the ground or growing, then check out appbackr and their niche community for mobile app development.

8. AngelList
If you’re a tech startup with a shiny lead investor already signed on, or looking for for Silicon Valley momentum, then there are angels and institutions finding investments through AngelList. For a long while AngelList didn’t say that they did crowdfunding, which makes sense as they have catered to the investment establishment in tech startups, but now they’re getting into the game. The accredited investors and institutions on AngelList have been funding a growing number of select tech startup deals.

9. Invested.in
You might want to create your own crowdfunding community to support donation-based fundraising for a specific group or niche in the market. Invested.in is a Venice, CA based company that is a top name “white label” software provider, giving you the tools to get started and grow your own.

10. Quirky
If you’re an inventor, maker, or tinkerer of some kind then Quirky is a place to collaborate and crowdfund for donation-based funding with a community of other like-minded folks. Their site digs deeper into helping the process of bringing an invention or product to life, allowing community participation in the process.

These 10 crowdfunding sites cover most campaign types or funding goals you might have. Whether you’re looking to fundraise or not, go check out the sites here that grab your attention and get involved in this collaborative community.

How Crowdfunding Is Shaping A New Economy

Crowdfunding has revitalized the Arts at a time when public programs that support it are steadily dying off.

Crowdfunding is growing a market for impact investing in social enterprises, marrying the worlds of entrepreneurship and philanthropy, and helping a broader base of investors to back companies for both profits and purpose.

Crowdfunding is accelerating angel investing and creating an entirely new market for investment crowdfunding for businesses.

So get involved and join a crowdfunding community today. You’ll make a difference for a project or business owner, and also help build a new and more collaborative economy.

*Disclosure: I’m the CEO of Crowdfunder and have personal relationships with many of the founders and teams at the sites listed, though I stand behind my picks here as guidance of value for people looking for the right site. –

Why Verbal Tee-Ups Like ‘To Be Honest’ Often Signal Insincerity

By

Elizabeth Bernstein
Jan. 20, 2014 5:39 p.m. ET

James W. Pennebaker, of the University of Texas, Austin, says these phrases are a form of dishonesty

 

Use of conversational ‘tee-ups’ can obscure what you are trying to say, but also may signal that you are being insincere. Adam Doughty

A friend of mine recently started a conversation with these words: “Don’t take this the wrong way…”

I wish I could tell you what she said next. But I wasn’t listening—my brain had stalled. I was bracing for the sentence that would follow that phrase, which experience has taught me probably wouldn’t be good.

Many people use verbal “tee-up” phrases like “to tell you the truth…”. Elizabeth Bernstein discusses when they’re useful and when they’re a bad idea, and guest Betsy Schow shares her personal experience of being on the wrong side of a tee-up. Photo: Getty.

Certain phrases just seem to creep into our daily speech. We hear them a few times and suddenly we find ourselves using them. We like the way they sound, and we may find they are useful. They may make it easier to say something difficult or buy us a few extra seconds to collect our next thought.

Yet for the listener, these phrases are confusing. They make it fairly impossible to understand, or even accurately hear, what the speaker is trying to say.

Consider: “I want you to know…” or “I’m just saying…” or “I hate to be the one to tell you this…” Often, these phrases imply the opposite of what the words mean, as with the phrase, “I’m not saying…” as in “I’m not saying we have to stop seeing each other, but…”

Take this sentence: “I want to say that your new haircut looks fabulous.” In one sense, it’s true: The speaker does wish to tell you that your hair looks great. But does he or she really think it is so or just want to say it? It’s unclear.

Language experts have textbook names for these phrases—”performatives,” or “qualifiers.” Essentially, taken alone, they express a simple thought, such as “I am writing to say…” At first, they seem harmless, formal, maybe even polite. But coming before another statement, they often signal that bad news, or even some dishonesty on the part of the speaker, will follow.

“Politeness is another word for deception,” says James W. Pennebaker, chair of the psychology department of the University of Texas at Austin, who studies these phrases. “The point is to formalize social relations so you don’t have to reveal your true self.”

In other words, “if you’re going to lie, it’s a good way to do it—because you’re not really lying. So it softens the blow,” Dr. Pennebaker says.

Of course, it’s generally best not to lie, Dr. Pennebaker notes. But because these sayings so frequently signal untruth, they can be confusing even when used in a neutral context. No wonder they often lead to a breakdown in personal communications.

Some people refer to these phrases as “tee-ups.” That is fitting. What do you do with a golf ball? You put it on a peg at the tee—tee it up—and then give it a giant wallop.

Betsy Schow says she felt like she was “hit in the stomach by a cannonball” the day she was preparing to teach one of her first yoga classes. A good friend—one she’d assumed had shown up to support her—approached her while she was warming up. She was in the downward facing dog pose when she heard her friend say, “I am only telling you this because I love you…”

The friend pointed out that lumps were showing beneath Ms. Schow’s yoga clothes and said people laughed at her behind her back because they thought she wasn’t fit enough to teach yoga. Ms. Schow had recently lost a lot of weight and written a book about it. She says the woman also mentioned that Ms. Schow’s friends felt she was “acting better than they were.” Then the woman offered up the name of a doctor who specializes in liposuction. “Hearing that made me feel sick,” says Ms. Schow, a 32-year-old fitness consultant in Alpine, Utah. “Later, I realized that her ‘help’ was no help at all.”

Tee-ups have probably been around as long as language, experts say. They seem to be used with equal frequency by men and women, although there aren’t major studies of the issue. Their use may be increasing as a result of social media, where people use phrases such as “I am thinking that…” or “As far as I know…” both to avoid committing to a definitive position and to manage the impression they make in print.

“Awareness about image management is increased any time people put things into print, such as in email or on social networks,” says Jessica Moore, department chair and assistant professor at the College of Communication at Butler University, Indianapolis. “Thus people often make caveats to their statements that function as a substitute for vocalized hedges.” And people do this hedging—whether in writing or in speech—largely unconsciously, Dr. Pennebaker says. “We are emotionally distancing ourselves from our statement, without even knowing it,” he says.

So, if tee-ups are damaging our relationships, yet we often don’t even know we’re using them, what can we do? Start by trying to be more aware of what you are saying. Tee-ups should serve as yellow lights. If you are about to utter one, slow down. Proceed with caution. Think about what you are about to say.

“If you are feeling a need to use them a lot, then perhaps you should consider the possibility that you are saying too many unpleasant things to or about other people,” says Ellen Jovin, co-founder of Syntaxis, a communication-skills training firm in New York. She considers some tee-up phrases to be worse than others. “Don’t take this the wrong way…” is “ungracious,” she says. “It is a doomed attempt to evade the consequences of a comment.”

Her advice is either to abort your speaking mission and think about whether what you wanted to say is something you should say, or to say what you want to say without using the phrase. “Eliminating it will automatically force you to find other more productive ways to be diplomatic,” Ms. Jovin says.

“To be perfectly honest…” is another phrase to strike from your speech, she says. It often prefaces negative comments, and can seem condescending. It signals a larger issue: If you are taking the trouble to announce your honesty now, maybe you aren’t always truthful.

“You are more likely to seem like someone who is perfectly honest when you are no longer commenting on it,” Ms. Jovin says.

—Write to Elizabeth Bernstein at Elizabeth.Bernstein@wsj.com or follow her at www.Facebook.com/EbernsteinWSJ or www.Twitter.com/EbernsteinWSJ.

Lessons From Social Media Day San Diego 2013

July 5, 2013 by

When you get to spend your day chatting with the likes of Amy Porterfield, Mari Smith, and Stacy Zapar, you know you have to write about it! This is not something that happens every day – at least not to me! But beyond this amazing story, there was a lot to learn and a lot to take away from Social Media Day San Diego 2013.

Sunday, June 30th was Social Media Day. A day recognized around the world by those who love all things social media. Fortunately for us San Diegans, we have a serious hub of social media leaders, adopters, and influencers. It’s kind of unfair when you think about it, but, hey, I’ll take it!

The day started off with 1600 registered participants! That’s a LOT of people coming to one place to learn about social media. To be fair, it is San Diego, and I’m sure not all registered participants showed up. I mean it was a super hot day and I’m sure the beach and the surf steered a few people astray…

But for those of us that participated, we were not disappointed! The educational tracks started off with a Facebook panel with none other than Amy Porterfield and Mari Smith. If you don’t know who these amazing ladies are, I’ve linked their names to their Facebook pages. I highly recommend you follow both of them. They are pretty big deals in the social media world. It was really cute too when one guest totally “fangirled” when she was able to ask these two ladies a question! Read down a little further to find their tips for Facebook marketing success.

The second educational track was focused on LinkedIn, Google+, and Instagram. Stacy Zapar is the most connected person on LinkedIn with 37,000 connections! Lynette Young is a Google+ advocate and Claudia Sandoval is the leader of the San Diego Igers. These three ladies were great and I learned a lot in this session. I actually used to think I knew a lot about LinkedIn but Stacy Zapar taught me so much in a short period of time! Read on to see their tips and advice.

Facebook

  • Hashtags are now functional on Facebook and are a great source for generating new likes and traffic. Choose commonly used hashtags in your posts that will easily show up in common searches to get your content in front of new fans. Use unique hashtags to brand your posts and define yourself in the public arena.
  • “Humanize your business” – Mari Smith. Use Facebook (and other sites) to include your personal side. Audiences love to see the personality of a brand or a person. Both Mari and Amy agreed that some of their highest engagements come from posts about their personal lives rather than business related posts. Remember, people are on Facebook to connect with friends and family. Positioning your posts in a personal manner increases engagement.
  • The ladies also strongly encouraged us to monitor our page insights. This data can even be exported to spreadsheets for more in-depth analysis. You should be monitoring your page insights daily to determine which types of posts, and which times are getting the most engagement.
  • Facebook ads are key! These allow you to get out in front of targeted audiences for whichever content you choose. You can target your page to new fans or target new products to existing fans. And these ads can be purchased for very reasonable rates ($25 a month even!).
  • If you’re using Facebook ads, try using the Power Editor. Amy highly recommends this feature! The Power Editor allows you to target your ads to the newsfeed rather than the right side bar. This is extremely important because ads in the right side bar get a click rate of 0.04% while ads in the newsfeed get click rates of up to 5%! Why, you ask? Two reasons, really. First, when was the last time you looked at the side bar? So what makes you think your fans and customers are? Second, the sidebar isn’t visible on mobile devices. With so many people using Facebook on their mobile devices, you need to target the newsfeed to have your ads seen.
  • You can also use a feature called Precise Interest in the ads function which allows you to target specific groups of people. This is very sneaky, and completely legal! The example Amy gave was for a supermarket chain. You can actually target local fans of a competitor supermarket with your ads! Imagine if you could drive your competitors fans directly to your page! Think of the possibilities. You can now do this using this feature.
  • A final tip for Facebook advertising was to consider retargeting/remarketing. You can use a website (www.adroll.com) that utilizes cookies to determine an internet users search and click preferences. Then this information can be retargeted to them to show up in their Facebook feed. So, if you already have customers coming to your website, and you want to retarget them, you can try this method.

LinkedIn

  • LinkedIn is not just for job searches. It is great for knowledge share and content curation. You can also customize the LinkedIn Today news posts to your ideal channels to ensure that you get the most relevant content in your news.
  • In case you wanted to know, LinkedIn caps your connections at 30,000. You can, however, still send out new requests, you just can’t accept new requests. This is how Stacy is able to have 37,000 connections.
  • “Build a well before you’re thirsty.” – Stacy Zapar. The advice Stacy gave us was to start building your connections now. Don’t wait until you are desperate, start networking now!
  • Also, think of networking online like you do in real life. It’s not networking if you’re only connecting with and talking with the people you already know. Don’t be afraid to reach out and connect with new people!
  • As Stacy said, you might not want everyone from your LinkedIn account on your Facebook account, but you sure should want everyone from your Facebook account on your LinkedIn account! Apparently there is a new LinkedIn Contacts feature (I don’t have it yet) that allows you to import ALL of your connections from not only your email accounts (which is the standard option for us common folk right now) but from your social media accounts as well, including Facebook and Twitter! You can sort your connections by site and choose which ones you want to add to LinkedIn. How cool is that?! Can’t wait until I get this function!
  • If you are required to enter an email address every time to ask to connect with someone, you are in LinkedIn jail! There are apparently various levels of LinkedIn jail and this is the first level and easiest to get out of. If you are in this situation, you can go to this link on Stacy’s website to get yourself bailed out! There are numerous reasons why you might be here, and she explains them on this page. But chances are you are trying to connect with too many people and getting too many rejections. Consider including a brief introductory message when you connect with new people to ensure they know who you are, why you are connecting with them, and what you hope to bring to the relationship.
  • You are able to be a member in up to 50 LinkedIn groups. If you’re not in 50 groups, you’re not maximizing your networking opportunities. Also, you can message fellow group members for free (with a standard LinkedIn account).

Google+

  • If you have any Google related product or account, you have a Google+ account. This includes if you use YouTube, Google Places (or Google Local) or Gmail. If you have active accounts for any of these services, you have a Google+ account.
  • Google+ communities (the alternative to LinkedIn Groups) are better moderated, and much more engaging. Spamming your links to these communities is not ok and will get you in trouble with moderators.
  • If you want to start a G+ community, be prepared. They run quick and people are very chatty. You need to be committed to monitoring, administering, and moderating the community.
  • If you join G+ communities, you may find that your notifications and Gmail are getting overloaded with notifications. You can correct this, and many other settings by going to accounts.google.com then go to the Google+ tab to change your settings.
  • Google+ hangouts are great ways to connect but good audio is key. Visit www.purplestripe.com/extras for best tips on equipment and tools to achieve a great hangout. G+ is also working with various algorithms to reduce background noise (for example the sound of clicking on a keyboard is magically muted during a hangout).
  • Vanity URLs are slowly being made available to certain people and will become more common in the future. The eligibility standards required to qualify for a vanity URL are not really known.

Instagram

  • The general consensus was that Instagram videos are much better than Vine. Instagram videos allow you to add filters to your videos and enable a feature called “Cinema” that reduces shaking and camera movement to produce high quality videos.
  • Instagram is a mobile based application and is not designed for use on your computer. The idea is that it is instant. You take the photos on your camera and upload immediately.
  • There is a great site (www.statigr.am) that allows you to analyze your Instagram account and measure your statistics.

After all this great information, the day was followed up with a great networking event. I’m super excited to be able to say that I was able to meet many of the ladies I mentioned in this post. I was honored to share in their knowledge and conversations! It truly was an amazing day and I already can’t wait until the next one!

Here I am with Mari Smith following the educational tracks.

mari smith

Here I am with Amy Porterfield and Tyler Anderson (he is one of the people responsible for coordinating this entire day and event)!

amy porterfield

**Disclaimer: These are the tips, advice, and opinions of the women from Social Media Day San Diego 2013 as listed above. The tips are repeated as per my interpretation. By listing these tips here, I do not necessarily endorse, validate, nor confirm the information. These tips are posted for my purpose only and are not specifically endorsed by the people mentioned in this post.